Storage Conference and Expo
The focus of the Storage track is to present and discuss an increasing set of challenges regarding information growth and developments in storage technologies, for the IT infrastructure designed to meet them. These sessions appeal to a broad range of backgrounds and provide content that not only lays out broad storage issues such as data protection, storage performance and optimization from a business perspective, but also provide more in-depth technical coverage for those looking for practical solutions to storage problems. The track also examines newer technologies such as Solid State Storage, Cloud Storage and the role that Fibre Channel over Ethernet and a unified data center will play in the next few years.
| Wednesday, October 20 | |
|---|---|
10:30 AM–11:20 AM Location: 5 By adopting server virtualization we’ve reduced the number of physical servers in the data center but the proliferation of separate storage, data, management and VMotion networks has made the back of our server racks look like an explosion in a spaghetti factory. Now that 10Gigabit Ethernet is widely available several solutions have arisen to consolidate network and storage I/O onto a smaller number of higher bandwidth connections. With consolidated networking users can stop playing the game of one cable, two cable, orange cable, blue cable. This session will explore the solutions available to server and storage administrators for reducing cable clutter and consolidating network and storage I/O. Ranging from Fibre Channel NPIV and using vLANs to segregate data traffic to cutting edge technologies including Fibre Channel over Ethernet (FCoE) and PCIe extension, We’ll look at the technologies, the players, the politics and how users can integrate new technologies into their short and long term planning.
Topics include:
• I/O virtualization for management and security
• The state of FCoE
• End of Row vs. Top of Rack configurations
• External I/O virtualization solutions
• 10Gig Ethernet, CEE, DCB, DCE – Ethernet for the Data Center
Speaker - Howard Marks, Founder and Chief Scientist, Networks Are Our Lives Inc! Howard Marks is the Founder and Chief Scientist at Networks Are Our Lives, Inc! a Hoboken NJ based networking consultancy. In over 25 years of consulting he has designed and implemented networks, management systems and Internet strategies at organizations including American Express, JP Morgan, Borden Foods, US Tobacco, BBDO Worldwide and Foxwoods Resort Casino. Mr. Marks has been a speaker at industry conferences including Comnet, PC Expo, Neworld+Interop and Microsoft’s TechEd since 1990 on topics including LAN and WAN infrastructure, systems management and web hosting. He is the author of Networking Windows and co-author of Windows NT Unleashed (Sams) along with over 100 articles in publications including PC Magazine, Network Computing and Network World. He is currently the "Backup and Business Continuity" blogger at InformationWeek.com | |
11:30 AM–12:30 PM Location: 5 Data storage is just one element in the application delivery ecosystem, but it turns out that it is often the critical performance bottleneck. A number of new technologies have come out in the recent years to optimize storage performance. This session reviews several of these innovations and explains how some performance-optimization technologies can be easily integrated into the existing storage infrastructure. Topics include spindle aggregation, various storage acceleration devices, application-level QoS techniques, and caching or hot-spotting with solid state disk. Specific attention will be given to accelerating network file systems, MS Exchange, and SQL databases. Speaker - Jacob Farmer, CTO, Cambridge Computer Services Jacob Farmer is an industry-recognized expert on storage networking and data protection technologies. He has authored numerous papers and is a regular speaker at major industry events such as Storage Networking World, VMWorld, Interop, and the Usenix conferences. Jacob’s no-nonsense, fast paced presentation style has won him many accolades. Most recently Jacob was honored as the top-rated speaker at Storage Networking World, the preeminent conference for the data storage industry. Jacob is a regular lecturer at many of the nation’s leading colleges and universities. Of recent he has given invited talks at institutions such as Brown, Columbia, Cornell, Carnegie Mellon, Duke, Harvard, and Yale. Inside the data storage industry, Jacob is best known for having authored best practices for designing and optimizing enterprise backup systems and for his expertise in the marketplace for emerging storage networking technologies. He has served on the advisory boards of many of the most successful storage technology startups, and is well respected in the analyst community. Jacob is a graduate of Yale University. | |
2:00 PM–3:00 PM Location: 5 The concept of thin provisioning is not new, but the state of the art has advanced, adding awareness between the operating system and storage device for enhanced efficiency. This session introduces the value proposition and concept of thin provisioning, covers the technology of the major thin storage vendors (3PAR, BlueArc, Compellent, Dell, EMC, HDS, HP, IBM, NetApp, Pillar) and operating system integration layers (Symantec, VMware, and T10), and presents novel approaches from Data Robotics, Apple, and cloud storage systems. We will present the pros and cons of these various approaches in the context of enterprise storage management. Speaker - Stephen Foskett, Director of Consulting, Nirvanix Stephen Foskett has provided vendor-independent end user consulting on storage topics for over 10 years. He has been a storage columnist and has authored numerous articles for industry publications. Stephen is a popular presenter at industry events and recently received Microsoft's MVP award for contributions to the enterprise storage community. As the director of consulting for Nirvanix, Foskett provides strategic consulting to assist Fortune 500 companies in developing strategies for service-based tiered and cloud storage. He holds a bachelor of science in Society/Technology Studies, from Worcester Polytechnic Institute. | |
3:15 PM–4:15 PM Location: 5 The mega vendor storage world is filled with the inefficiencies and inequities of bloated, archaic legacy storage companies unable to tap the SMB market. This market has long been disregarded, leaving a huge segment of users to make do with stripped down enterprise products, or a personal storage device left to under deliver. As digital data continues to grow, and data retention regulations and compliance filter down to SMBs, the benefit of data storage is fully felt at all levels. SMBs require the sophistication of enterprise-level data safety and unprecedented expandability in a virtualized architecture. For a market that was sized in 2009 to be worth $6.3B to $24.5B (IDC Research) it’s due time to discuss requirements and the technology providers paving the way for real SMB storage infiltration.
Key objective of the session include:
* Debate the stall in storage innovation –specifically around RAID technology. RAID is the same data protection scheme, plus and minus a few features since 1984. When it was contemplated 25 years ago, nobody ever imagined the amount of digital data or storage arrays, or how many small businesses would be relying on digital data and the need for simplicity. Storage was never designed for this segment. The Mac is 25 years old and now we have an iPad, and RAID's 25 years old, and it's still RAID. Who is continuing to innovate and how will that impact the overall storage market/ecosystem?
* Candidly discuss the value and opportunity of the SMB storage market and address concerns, objectives and requirements. In discussing real-world SMB use cases of network attached storage deployments attendees will get a better idea of computing requirements, trends and SMB purchasing behaviors.
* Actively debate and converse on the SMB storage opportunity through Q&A with lead presenter (CEO, Data Robotics) and attending participants. With the overall objective, to garner a better understanding of this burgeoning market we call SMB. | |
Storage Exhibitors
See all the latest IT solutions at Interop's comprehensive expo, with 150+ technology companies including leading Storage vendors.
Click on a column header to re-sort the exhibitor list:
B | C | E | H | I | L | N | P | R | S | T| Company | Booth |
|---|---|
Bat Blue Corporation
Bat Blue Corporation provides network consultancy, IP services and security solutions. Bat Blue's “In-the-Cloud” offering, CloudSec, eliminates capital and hardware costs, reduces risk and benefits from a centralized interface. BlueNET IP network provides a true 10Gig network that leverages terabit carrier-grade fully redundant infrastructure. Address Website Products/Services Offered
Companies Served
|
713 |
Ciphertex
Ciphertex offers powerful, affordable data security products and services to companies and businesses around the world. Our products feature the highest levels of hardware−based encryption solutions.Today´s larger digital media capacities, increased data mobility, and growing security concerns demand comprehensive, endpoint, hardware−based encryption. Address Website Products/Services Offered
Companies Served
|
737 |
Emulex Corporation
![]() Emulex (NYSE:ELX) is the leader in converged networking solutions for the data center. Emulex provides a single framework that intelligently connects every server, network and storage device within the data center. Emulex's portfolio of controller chips, adapters, blades and connectivity solutions are trusted by the world's largest IT environments. www.emulex.com Address Website Products/Services Offered
Companies Served
|
443 |
Enterasys Networks and PTS Data Center Solutions
![]() ProviderAbout PTS Data Center Solutions Experts for Your Always Available Data Center. PTS Data Center Solutions specializes in the business strategy, planning, designing, engineering, constructing, commissioning, implementing, maintaining, and managing of data center and computer room environments from both the facility and IT perspectives. Address Website Products/Services Offered
Companies Served
|
756 |
HP
![]() ProviderHP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world’s largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer problems. Address Website Products/Services Offered
Companies Served
|
716 |
IPC Technologies, Inc/ShoreTel
IPC Technologies, founded in 1981 has been at the forefront of offering best of breed products and services to companies all over the world. Based in the Capitol Region, IPC is focused on becoming the leading provider of communications products with ShoreTel, Aerohive, LifeSize and TechFirst Cloud Services. Address Website Products/Services Offered
Companies Served
|
349 |
Logicube
A global manufacturer of hard drive duplication and eForensics systems, Logicube delivers feature-rich and reliable solutions. Our duplication product family features handheld one-to-one devices as well as production-class systems for multi-target hard drive cloning. Our eForensic product family includes data capturing solutions for computers, cellphones & PDAs. Address Website Products/Services Offered
Companies Served
|
454 |
Nero, Inc.
Nero excels your multimedia power with a collection of three products bundled into one powerful suite. It’s loaded with advanced video editing features, media organizer and player, superior burning software, reliable backup technology, and special multimedia tools to enhance your music, photos and videos. Address Website Products/Services Offered
Companies Served
|
456 |
Netlist, Inc.
Address Website Products/Services Offered
|
611 |
nMetrics
Address Website Products/Services Offered
|
651 |
Processor
Processor is a bi-weekly print publication designed for people managing and purchasing equipment for data centers. Processor’s content is comprehensive but presented in a quick, easy-to-read format, so readers can keep up with new data center products and technologies. Address Website Products/Services Offered
Companies Served
|
829 |
Rackspace
![]() Rackspace provides on-demand and scalable website, application and storage hosting backed by Fanatical Support®. Through an integrated suite of cloud solutions, The Rackspace Cloud enables developers and IT managers to trade the hassles, upfront investments and high costs for a hosting environment that scales easily when traffic fluctuates. Address Website Products/Services Offered
Companies Served
|
401 |
Safari Books Online
Safari Books Online is an on-demand digital library that provides one integrated source for over 10,000 expert reference and learning materials from leading publishers. The site includes exclusive access to the collections of O’Reilly Media, Addison-Wesley, Prentice Hall, Cisco Press, Adobe Press and many others. Address Website Products/Services Offered
Companies Served
|
722 |
Server Technology
![]() ProviderServer Technology designs and manufactures products to reduce downtime and improve data center power management. Products include intelligent Cabinet Power Distribution Units (PDU's), that provide power management via IP, branch circuit protection, input current power monitoring, environmental monitoring, serial console port access, and per outlet power monitoring on an outlet/device. Address Website Products/Services Offered
|
550 |
Simena
Simena is an innovative leader of network monitoring, measurements and testing solution provider. Simena's Packet Flow Switches are 10GE wire speed and industry's lowest latency aggregation switches that provide redundant and effective network monitoring as well as big cost savings. Address Website Products/Services Offered
Companies Served
|
818 |
Terremark Worldwide
![]() Terremark Worldwide is a leading global provider of IT infrastructure services delivered on the industry's most robust and advanced technology platform. Leveraging data centers worldwide with access to massive and diverse network connectivity, a comprehensive suite of managed solutions including cloud computing, managed hosting, colocation, security and data storage services. Address Website Products/Services Offered
Companies Served
|
511 |
Storage Conference
The focus of the Storage track is to present and discuss an increasing set of challenges regarding information growth and developments in storage technologies, for the IT infrastructure designed to meet them. These sessions appeal to a broad range of backgrounds and provide content that not only lays out broad storage issues such as data protection, storage performance and optimization from a business perspective, but also provide more in-depth technical coverage for those looking for practical solutions to storage problems. The track also examines newer technologies such as Solid State Storage, Cloud Storage and the role that Fibre Channel over Ethernet and a unified data center will play in the next few years.
| Wednesday, October 20 | |
|---|---|
10:30 AM–11:20 AM Location: 5 By adopting server virtualization we’ve reduced the number of physical servers in the data center but the proliferation of separate storage, data, management and VMotion networks has made the back of our server racks look like an explosion in a spaghetti factory. Now that 10Gigabit Ethernet is widely available several solutions have arisen to consolidate network and storage I/O onto a smaller number of higher bandwidth connections. With consolidated networking users can stop playing the game of one cable, two cable, orange cable, blue cable. This session will explore the solutions available to server and storage administrators for reducing cable clutter and consolidating network and storage I/O. Ranging from Fibre Channel NPIV and using vLANs to segregate data traffic to cutting edge technologies including Fibre Channel over Ethernet (FCoE) and PCIe extension, We’ll look at the technologies, the players, the politics and how users can integrate new technologies into their short and long term planning.
Topics include:
• I/O virtualization for management and security
• The state of FCoE
• End of Row vs. Top of Rack configurations
• External I/O virtualization solutions
• 10Gig Ethernet, CEE, DCB, DCE – Ethernet for the Data Center
Speaker - Howard Marks, Founder and Chief Scientist, Networks Are Our Lives Inc! Howard Marks is the Founder and Chief Scientist at Networks Are Our Lives, Inc! a Hoboken NJ based networking consultancy. In over 25 years of consulting he has designed and implemented networks, management systems and Internet strategies at organizations including American Express, JP Morgan, Borden Foods, US Tobacco, BBDO Worldwide and Foxwoods Resort Casino. Mr. Marks has been a speaker at industry conferences including Comnet, PC Expo, Neworld+Interop and Microsoft’s TechEd since 1990 on topics including LAN and WAN infrastructure, systems management and web hosting. He is the author of Networking Windows and co-author of Windows NT Unleashed (Sams) along with over 100 articles in publications including PC Magazine, Network Computing and Network World. He is currently the "Backup and Business Continuity" blogger at InformationWeek.com | |
11:30 AM–12:30 PM Location: 5 Data storage is just one element in the application delivery ecosystem, but it turns out that it is often the critical performance bottleneck. A number of new technologies have come out in the recent years to optimize storage performance. This session reviews several of these innovations and explains how some performance-optimization technologies can be easily integrated into the existing storage infrastructure. Topics include spindle aggregation, various storage acceleration devices, application-level QoS techniques, and caching or hot-spotting with solid state disk. Specific attention will be given to accelerating network file systems, MS Exchange, and SQL databases. Speaker - Jacob Farmer, CTO, Cambridge Computer Services Jacob Farmer is an industry-recognized expert on storage networking and data protection technologies. He has authored numerous papers and is a regular speaker at major industry events such as Storage Networking World, VMWorld, Interop, and the Usenix conferences. Jacob’s no-nonsense, fast paced presentation style has won him many accolades. Most recently Jacob was honored as the top-rated speaker at Storage Networking World, the preeminent conference for the data storage industry. Jacob is a regular lecturer at many of the nation’s leading colleges and universities. Of recent he has given invited talks at institutions such as Brown, Columbia, Cornell, Carnegie Mellon, Duke, Harvard, and Yale. Inside the data storage industry, Jacob is best known for having authored best practices for designing and optimizing enterprise backup systems and for his expertise in the marketplace for emerging storage networking technologies. He has served on the advisory boards of many of the most successful storage technology startups, and is well respected in the analyst community. Jacob is a graduate of Yale University. | |
2:00 PM–3:00 PM Location: 5 The concept of thin provisioning is not new, but the state of the art has advanced, adding awareness between the operating system and storage device for enhanced efficiency. This session introduces the value proposition and concept of thin provisioning, covers the technology of the major thin storage vendors (3PAR, BlueArc, Compellent, Dell, EMC, HDS, HP, IBM, NetApp, Pillar) and operating system integration layers (Symantec, VMware, and T10), and presents novel approaches from Data Robotics, Apple, and cloud storage systems. We will present the pros and cons of these various approaches in the context of enterprise storage management. Speaker - Stephen Foskett, Director of Consulting, Nirvanix Stephen Foskett has provided vendor-independent end user consulting on storage topics for over 10 years. He has been a storage columnist and has authored numerous articles for industry publications. Stephen is a popular presenter at industry events and recently received Microsoft's MVP award for contributions to the enterprise storage community. As the director of consulting for Nirvanix, Foskett provides strategic consulting to assist Fortune 500 companies in developing strategies for service-based tiered and cloud storage. He holds a bachelor of science in Society/Technology Studies, from Worcester Polytechnic Institute. | |
3:15 PM–4:15 PM Location: 5 The mega vendor storage world is filled with the inefficiencies and inequities of bloated, archaic legacy storage companies unable to tap the SMB market. This market has long been disregarded, leaving a huge segment of users to make do with stripped down enterprise products, or a personal storage device left to under deliver. As digital data continues to grow, and data retention regulations and compliance filter down to SMBs, the benefit of data storage is fully felt at all levels. SMBs require the sophistication of enterprise-level data safety and unprecedented expandability in a virtualized architecture. For a market that was sized in 2009 to be worth $6.3B to $24.5B (IDC Research) it’s due time to discuss requirements and the technology providers paving the way for real SMB storage infiltration.
Key objective of the session include:
* Debate the stall in storage innovation –specifically around RAID technology. RAID is the same data protection scheme, plus and minus a few features since 1984. When it was contemplated 25 years ago, nobody ever imagined the amount of digital data or storage arrays, or how many small businesses would be relying on digital data and the need for simplicity. Storage was never designed for this segment. The Mac is 25 years old and now we have an iPad, and RAID's 25 years old, and it's still RAID. Who is continuing to innovate and how will that impact the overall storage market/ecosystem?
* Candidly discuss the value and opportunity of the SMB storage market and address concerns, objectives and requirements. In discussing real-world SMB use cases of network attached storage deployments attendees will get a better idea of computing requirements, trends and SMB purchasing behaviors.
* Actively debate and converse on the SMB storage opportunity through Q&A with lead presenter (CEO, Data Robotics) and attending participants. With the overall objective, to garner a better understanding of this burgeoning market we call SMB. | |
Storage Exhibitors
See all the latest IT solutions at Interop's comprehensive expo, with 150+ technology companies including leading Storage vendors.
Click on a column header to re-sort the exhibitor list:
B | C | E | H | I | L | N | P | R | S | T| Company | Booth |
|---|---|
Bat Blue Corporation
Bat Blue Corporation provides network consultancy, IP services and security solutions. Bat Blue's “In-the-Cloud” offering, CloudSec, eliminates capital and hardware costs, reduces risk and benefits from a centralized interface. BlueNET IP network provides a true 10Gig network that leverages terabit carrier-grade fully redundant infrastructure. Address Website Products/Services Offered
Companies Served
|
713 |
Ciphertex
Ciphertex offers powerful, affordable data security products and services to companies and businesses around the world. Our products feature the highest levels of hardware−based encryption solutions.Today´s larger digital media capacities, increased data mobility, and growing security concerns demand comprehensive, endpoint, hardware−based encryption. Address Website Products/Services Offered
Companies Served
|
737 |
Emulex Corporation
![]() Emulex (NYSE:ELX) is the leader in converged networking solutions for the data center. Emulex provides a single framework that intelligently connects every server, network and storage device within the data center. Emulex's portfolio of controller chips, adapters, blades and connectivity solutions are trusted by the world's largest IT environments. www.emulex.com Address Website Products/Services Offered
Companies Served
|
443 |
Enterasys Networks and PTS Data Center Solutions
![]() ProviderAbout PTS Data Center Solutions Experts for Your Always Available Data Center. PTS Data Center Solutions specializes in the business strategy, planning, designing, engineering, constructing, commissioning, implementing, maintaining, and managing of data center and computer room environments from both the facility and IT perspectives. Address Website Products/Services Offered
Companies Served
|
756 |
HP
![]() ProviderHP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world’s largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer problems. Address Website Products/Services Offered
Companies Served
|
716 |
IPC Technologies, Inc/ShoreTel
IPC Technologies, founded in 1981 has been at the forefront of offering best of breed products and services to companies all over the world. Based in the Capitol Region, IPC is focused on becoming the leading provider of communications products with ShoreTel, Aerohive, LifeSize and TechFirst Cloud Services. Address Website Products/Services Offered
Companies Served
|
349 |
Logicube
A global manufacturer of hard drive duplication and eForensics systems, Logicube delivers feature-rich and reliable solutions. Our duplication product family features handheld one-to-one devices as well as production-class systems for multi-target hard drive cloning. Our eForensic product family includes data capturing solutions for computers, cellphones & PDAs. Address Website Products/Services Offered
Companies Served
|
454 |
Nero, Inc.
Nero excels your multimedia power with a collection of three products bundled into one powerful suite. It’s loaded with advanced video editing features, media organizer and player, superior burning software, reliable backup technology, and special multimedia tools to enhance your music, photos and videos. Address Website Products/Services Offered
Companies Served
|
456 |
Netlist, Inc.
Address Website Products/Services Offered
|
611 |
nMetrics
Address Website Products/Services Offered
|
651 |
Processor
Processor is a bi-weekly print publication designed for people managing and purchasing equipment for data centers. Processor’s content is comprehensive but presented in a quick, easy-to-read format, so readers can keep up with new data center products and technologies. Address Website Products/Services Offered
Companies Served
|
829 |
Rackspace
![]() Rackspace provides on-demand and scalable website, application and storage hosting backed by Fanatical Support®. Through an integrated suite of cloud solutions, The Rackspace Cloud enables developers and IT managers to trade the hassles, upfront investments and high costs for a hosting environment that scales easily when traffic fluctuates. Address Website Products/Services Offered
Companies Served
|
401 |
Safari Books Online
Safari Books Online is an on-demand digital library that provides one integrated source for over 10,000 expert reference and learning materials from leading publishers. The site includes exclusive access to the collections of O’Reilly Media, Addison-Wesley, Prentice Hall, Cisco Press, Adobe Press and many others. Address Website Products/Services Offered
Companies Served
|
722 |
Server Technology
![]() ProviderServer Technology designs and manufactures products to reduce downtime and improve data center power management. Products include intelligent Cabinet Power Distribution Units (PDU's), that provide power management via IP, branch circuit protection, input current power monitoring, environmental monitoring, serial console port access, and per outlet power monitoring on an outlet/device. Address Website Products/Services Offered
|
550 |
Simena
Simena is an innovative leader of network monitoring, measurements and testing solution provider. Simena's Packet Flow Switches are 10GE wire speed and industry's lowest latency aggregation switches that provide redundant and effective network monitoring as well as big cost savings. Address Website Products/Services Offered
Companies Served
|
818 |
Terremark Worldwide
![]() Terremark Worldwide is a leading global provider of IT infrastructure services delivered on the industry's most robust and advanced technology platform. Leveraging data centers worldwide with access to massive and diverse network connectivity, a comprehensive suite of managed solutions including cloud computing, managed hosting, colocation, security and data storage services. Address Website Products/Services Offered
Companies Served
|
511 |





Provider



