Enterprise 2.0 Conference Track
Social software and collaborative applications are entering the workplace with the promise of breaking down information boundaries, fostering greater engagement and increasing overall user productivity. Social Networking, Collaboration and Activity Streams are some of the tools being explored and each has the potential to drive real business value when carefully executed with enterprise requirements in mind. Through expert analysis and customer best practices, the Enterprise 2.0 Track at Interop New York examines the social and collaborative software technology landscape and changing business dynamics to provide the information you need to build a strategy for success.
| Wednesday, October 5 | |
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10:30 AM–11:20 AM
Cloud-based Convergence of Desktop, Communications & Social Apps: Microsoft Office 365 vs. Google Gmail/Docs
Location: Room 1E08 Google has always been cloud-based, but Microsoft is also promoting cloud-based versions of its office-productivity software, via the Office 365 cloud-based service. This market development has resulted in Google winning some enterprise accounts for its Gmail service, but is Gmail ready for prime time? And the larger question is: Now that Google and Microsoft have added communications “hooks” into their office suites, are we on the verge of another round of convergence? Will enterprises move toward (or away from) Google Docs, Microsoft Office 365, etc., based on the effectiveness of these systems’ integrated communications functionality? In this session, industry experts will help you understand how cloud-based office applications use communications integration to enable and promote collaboration. Moderator - Eric Krapf, Editor, No Jitter Panelist - Kevin Kieller, Principal, enableUC Kevin Kieller is a partner with enableUC, a company that helps measure, monitor and improve Unified Communications and collaboration usage and adoption. He also currently holds the role as the Lead Unified Communications Strategist at Bell Canada. Panelist - Dave Michels, President, Verge1 Consulting Dave is an independent industry analyst and consultant focusing on IP PBX UC strategies and solutions; particularly around emerging trends such as cloud telephony, endpoints, mobility, and channel strategies. Dave has a background in enterprise IT and networks, and a passion for IP Telephony. He is an active blogger on telecom and related topics at www.pindropsoup.com. | |
10:30 AM–11:20 AM | |
3:15 PM–4:15 PM Location: Room 1E15 Business-grade social software is gaining broader acceptance in business. The toolsets are maturing and some strong business use cases have emerged. This session will include three practitioner-led use cases for enterprise social software. Speakers will discuss their business drivers, technology and architectural approaches, and share operational best practices. Moderator - Steve Wylie, General Manager, Enterprise 2.0 Conference Steve Wylie is the General Manager and Conference Director for the Enterprise 2.0 Conference and Mobile Business Expo, both of which are produced by CMP Technology. Steve formerly co-chaired CMP's annual Interop conferences in Las Vegas and New York. Prior to running conferences, Steve managed CMP's renowned InteropNet, including a multi-vendor test lab geared to evaluate, improve and showcase early implementations of open-standard IT infrastructure technologies. Steve is based in San Francisco, California. Panelist - John Bivona, Customer Relations Manager, Nikon John Bivona has been focused on leading technology related business solutions and process improvements for global market leading companies for 20 years. John’s Bachelors Degree in Accounting coupled with diverse leadership positions and technical expertise has enabled him to utilize his unique understanding of how people, process and technology can work together more effectively and efficiently. During the past 5 years, John has concentrated his focus on Cloud Computing, CRM/SFA systems and Social Collaboration Technology. Panelist - Andrew Barendrecht, Innovation and Collaboration Advisor, Apache Andrew Barendrecht has over 16 years experience contracting in knowledge and information management, performance improvement, collaboration and virtual working. Andrew’s Career started at the Technical University Delft in1993 as a web consultant moving on soon in 1995 to work for Shell deploying web based collaboration throughout 32 countries and consulting on the European Space Agency collaborative environment. Panelist - Lawrence DeVoe, Chief Technology Catalyst, Initiative Media Lawrence De Voe, Chief Technology Catalyst at Initiative, is responsible for developing and implementing technology strategy for the agency. He is also Mediabrands Technology’s Client Services Director leading a team responsible for ensuring positive client outcomes on technology projects projects. Before joining Mediabrands, Lawrence was a Director with the consulting firm Avanade, a joint venture between Microsoft and Accenture, where he was responsible for large software development programs for a variety of public and private sector clients. Lawrence’s specialization is leading business intelligence and analytics solutions, such as the portfolio of analytics tools he is responsible for at Initiative. | |
| Thursday, October 6 | |
2:00 PM–3:00 PM Location: Room 1E16 Organizations are investing in Enterprise 2.0 as a means to improve employee engagement, collaboration, and knowledge sharing. While social tools can play a critical role, driving organizational change requires IT strategists to look beyond technology deployment. This session will help IT architecture and infrastructure personnel understand E2.0 adoption issues, the role of change management, and alignment of social tools with strategic business initiatives. Speaker - Mike Gotta, Senior Technical Solution Marketing Manager for Enterprise Social Software, Cisco Mike Gotta is a senior technology solution manager at Cisco responsible for Enterprise Social Software. Prior to joining Cisco, Mike held the position of Research VP at Gartner. Prior to Gartner, he was an industry analyst at Burton Group and Meta Group. Mr. Gotta has 30 years of experience in the IT industry and was an industry analyst for 14 years covering the architectural, application, and organizational aspects of collaboration and social computing. While at Burton Group, Mike lead a 2008 groundbreaking field research study on enterprise social networking. He has published hundreds of articles on collaboration and social computing. At Cisco, he maintains an active research agenda on a variety of topics related to social networks. Mike is a recognized subject-matter expert and a frequent speaker at industry events. Mr. Gotta began his career at Aetna. He has a B.A. in economics from Western New England College and is currently pursuing an MA in New Media Studies at The New School. | |
Enterprise 2.0 Free Programs
All Interop attendees can choose from a full calendar of free programs, Wednesday through Thursday, including the following covering Enterprise 2.0:
| Wednesday, October 5 | |
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1:00 PM–1:45 PM Location: Free Session Room 1, Booth 461 ![]() How can the cloud address real business needs in the areas of mobility, web, and social? Learn how American Airlines delivers flight updates to business travelers without spiking traffic on premise. Hear about how Travelocity runs a Java site performance application without impacting the booking path. And finally, find out how Outback Steakhouse deploys Facebook promotions landing 80K prospects in one day. Speaker - Taylor Cowan, Senior Architect Evangelist, Microsoft Speaker - Suresh Sathyamurthy, Group Manager, Microsoft Suresh Sathyamurthy is the Group Product Manager for Windows Azure Platform in the US Marketing & Operations Group at Microsoft. Suresh and his team are responsible for the business management and marketing of Windows Azure Platform in United States. Suresh led Microsoft’s Identity & Security Business in US for over three years before taking over the Windows Azure Platform Business last year. His team is accountable for managing the business in US, developing the partner ecosystem, enabling direct and indirect sales teams and marketing to end-customers & partners. Prior to Microsoft he worked in three technology Start-ups and was the co-founder for two of them. Suresh has an Bachelors in Electronics and Tele-communication Engineering from Bharathiar University (India) and an MBA from the University of Washington (USA). Speaker - Abe Pachikara, U.S. Cloud Computing Adoption Lead, Microsoft Abe Pachikara is U.S. Cloud Computing Developer and ISV Adoption Lead at Microsoft. He helps developers and decision makers understand how cloud can make a material impact on scenarios important to them, such as: apps running in iOS, Android and Windows Phone devices; social apps and games; Web, HPC and line of business apps. Abe orchestrates field programs and engages with folks in technical and business roles at start-ups, enterprises, public sector and academic, to get them up to speed, “kicking the tires” and ecstatic about how the enterprise-grade cloud computing solution offered by Microsoft ("Windows Azure Platform") can address their business problems. | |
Enterprise 2.0 Exhibitors
All Interop attendees can meet exhibitors showcasing the full range of IT innovations including the latest in Enterprise 2.0:
Click on a column header to re-sort the exhibitor list:
A | C | D | E | G | H | M | N | P | S | X| Company | Booth |
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AIIM![]() AIIM provides educational services that help users, project managers, and business executives become more savvy information managers, strategists and technology buyers. Address Website Products/Services Offered
Products
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554 |
Cisco![]() Cisco is the leader in networking that transforms how people connect, communicate, and collaborate. Cisco has led in the innovation of IP-based networking technologies, including routing, switching, security, TelePresence, unified communications, video, and wireless. The company’s responsible business practices help ensure accountability, business sustainability, and environmentally conscious operations and products. Address Website Products/Services Offered
Companies Served
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121 |
Dell![]() Dell listens to customers and delivers innovative technology and services they trust and value. We offer a broad range of product categories including desktop systems, servers and networking products, mobility products, software and peripherals and enhanced services. Please visit www.dell.com to learn more. Address Website Products/Services Offered
Products
Companies Served
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229 329 |
Exinda![]() Exinda is a proven global supplier of WAN Optimization and Application Acceleration products. The company has helped over 2,000 organizations in over 80 countries worldwide improve the end user experience, manage application performance, manage congestion over the WAN and reduce network operating costs for the IT executive. Address Website Products/Services Offered
Products
Companies Served
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712 |
Global Crossing![]() Global Crossing is a leading global IP, Ethernet, data center and video solutions provider with the world's first integrated global IP-based network. It delivers converged IP services to more than 700 cities in more than 70 countries. Address Website Products/Services Offered
Products
Companies Served
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237 |
HP![]() As a world-leading information technology company, HP applies new thinking and ideas to create more simple, valuable and trusted experiences with technology. Our focus is to continuously improve the way our customers live and work through technology products and services. More information can be found at www.hp.com Address Website Products/Services Offered
Companies Served
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319 2D07 2D08 |
Huawei Technologies (USA)![]() Huawei is a leading global ICT solutions provider. Through our dedication to customer-centric innovation and strong partnerships, we have established end-to-end advantages in networks, devices and cloud computing. We are committed to creating maximum value for operators, enterprises and consumers by providing competitive solutions and services. For information, visit www.huawei.com/enterprise. Address Website Products/Services Offered
Companies Served
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517 |
MAC Source Communications, Inc.MAC Source Communications, an Avaya Platinum Business Partner, is a complete solutions provider. Our core business is the design, installation and ongoing support of converged communications products and services. Additionally, MAC Source partners with industry-leading manufacturers in wireless networks, video, data switching, routing and security applications. Address Website Products/Services Offered
Companies Served
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444 |
Microsoft![]() At Microsoft, we're motivated and inspired every day by how our customers use our software to find creative solutions to business problems, develop breakthrough ideas, and stay connected to what's most important to them. We are committed to the mission of helping our customers realize their full potential. Address Website Products/Services Offered
Companies Served
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605 2D06 |
NetScout Systems, Inc.![]() NetScout Systems, Inc. is the market leader in Unified Service Delivery Management enabling comprehensive end-to-end network and application assurance. IT staff at more than 20,000 of the largest enterprises, government agencies, and service providers use NetScout nGenius® and Sniffer® solutions to predict, preempt, and resolve service delivery problems. Address Website Products/Services Offered
Products
Companies Served
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342 |
ProcessorProcessor is a bi-weekly print publication designed for people managing and purchasing equipment for data centers. Processor’s content is comprehensive but presented in a quick, easy-to-read format, so readers can keep up with new data center products and technologies. Address Website Products/Services Offered
Companies Served
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355 |
Safari Books Online![]() Safari Books Online is a digital library providing on demand, subscription access to thousands of learning resources including books, videos, code snippets and practice exams. Our combination of vetted content and platform tools enables our users to quickly find, organize, manage, share and use information from the world’s best experts. Address Website Products/Services Offered
Companies Served
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612 |
Smith Micro Software![]() Smith Micro Software, Inc., develops and markets mobile software products and services and an extensive line of PC software products for business & home markets. Bringing together innovative solutions from mobile connectivity to managing media content mobility to advancing mobile software management. Address Website Products/Services Offered
Products
Companies Served
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817 |
Xirrus, Inc.![]() Xirrus manufactures the Wi-Fi Array which integrates up to 16 access points into a single device, providing more than enough bandwidth, security, and control to replace a workgroup Ethernet switch with 75% fewer devices, cabling, switch ports, power, space, and installation time compared with any other offering. Address Website Products/Services Offered
Products
Companies Served
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429 |















Social media is now the top delivery vehicle for malware. And social media attacks are no longer limited to those who simply post a wealth of private information to these sites. Rather, they utilize advanced techniques, such as click jacking, spear phishing and password sniffing. By not only expanding the information we are placing on social websites, but also being too trusting of fellow users and eagerly sharing our opinion with that ever popular “like” button, we are making the job of social engineering easier for the bad guys. Let’s move from defense to offense and regain control of our accounts.
Paul Henry is a security and forensic analyst at Lumension, a leading provider of endpoint security and intelligent whitelisting solutions. Paul is one of the world's foremost global information security and computer forensic experts. With more than 20 years of experience, he is a seasoned speaker, author and contributor for some of the leading security industry events and publications.