Service Delivery Conference Track
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Over the last few years the majority of IT organizations developed a focus on ensuring acceptable application delivery. Now those companies are facing a new and more daunting challenge: managing service delivery, where a service can be an application, a collection of inter-related applications that support a business process, or in the era of everything as a service (XaaS), a component of an application such as compute or storage. Making that even more difficult is the fact that on an ever-increasing basis, part of all the service will be provided by a third party and users will access the services over a combination of wired and wireless networks. The Service Delivery track will help you address all of these challenges and more.
| Tuesday, May 10 | |
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10:15 AM – 11:15 AM Location: Breakers L The last few years has seen a great growth in the development of virtual service delivery appliances such as WAN optimization controllers (WOCs) and application delivery controllers (ADCs). These virtual appliances hold the promise of fundamentally changing service delivery. The members of this session will discuss the benefits of this new class of service delivery appliances as well as where these appliances should and should not be deployed. The panelists will also discuss the challenges associated with this new set of appliances and identify specific criteria that you can use to evaluate them. Moderator - Jim Metzler, Vice President, Ashton Metzler & Associates Jim has a wide background in the IT industry. This includes being a software engineer, an engineering manager for high-speed data services for a major telco, a product manager for network hardware, a network manager at two Fortune 500 companies, and the principal of a consulting organization. In addition, Jim has created software tools for designing customer networks for a major IXC, and directed and performed market research at a major industry analyst firm. Panelist - Kosten Metreweli, Chief Strategy Officer, Zeus Technology Ltd. Kosten Metreweli is CMO at Zeus Technology. Before joining Zeus, Kosten was VP of Global Marketing at Tideway (now part of BMC software), recognised by the Sunday Times TechTrack as the fastest growing private software company in the UK in 2008, and a World Economic Forum Technology Pioneer in 2009. Prior to Tideway, Kosten was VP of Business Development at MetaSolv Software, and Orchestream (acquired by MetaSolv). Kosten has also worked as a senior consultant at Renaissance Worldwide, a leading strategy and technology consultancy, and as a research scientist at Philips Research Laboratories. Panelist - Paul Nicholson, Director of Product Marketing, A10 Networks Paul brings 18 years of experience working with Internet and security companies in the UK and the US. In his current position, Paul is responsible for Product Marketing and Strategy at application delivery technology leader A10 Networks from its base in San Jose, California. Prior to A10, Paul held various technical and management positions at Intel, Pandesic (the Internet company from Intel and SAP) and Secure Computing. Panelist - Greg Smith, Senior Director Product Marketing NetScaler Product Group, Citrix Systems Inc Greg Smith is the director of product marketing for Citrix System's Application Networking solutions. Greg joined Citrix through the company's acquisition of NetScaler in 2005, bringing more than 14 years of experience in engineering, product management and product marketing. He is responsible for the product marketing strategy for Citrix's Application Networking products, including Citrix NetScaler, Citrix WANScaler and the Citrix Application Firewall product lines. Panelist - Kenneth Salchow, Sr. Mgr, Tech Mkt & Syndication, F5 Networks Panelist - Kelly Hair, Director, Virtualization Solutions, Radware Panelist - Donato Buccella, CTO, Certeon Donato Buccella has more than 20 years of software industry experience having successfully brought to market several commercial products in multiple verticals, including security, infrastructure management and electronic data capture. Prior to joining Certeon, Mr. Buccella was a founder and Chief Architect at Verdasys. Mr. Buccella has also lead product teams at Symantec Corporation and Phase Forward, in addition to consulting to several Fortune 500 companies. He holds a number of patents and received a B.S. in Electrical Engineering from Boston University. | |
| Wednesday, May 11 | |
10:15 AM – 11:15 AM Location: Breakers L Virtualization and cloud computing hold the promise of enabling IT organizations to become more agile in large part because they support the dynamic creation and movement of IT resources. There is just one problem – supporting the dynamic movement of resources is extremely difficult. It requires a more dynamic approach to traditional management tasks such as DNS, DHCP and IP address management. It also requires that service delivery controllers can effectively accommodate the movement of virtual machines, that VLANs can be extended across the WAN, that all of the resources can be automatically orchestrated and that huge volumes of information can be quickly moved across the WAN. The panelists on this session will describe the functionality that has to be in place to support the dynamic creation and movement of IT resources and will identify how much of that functionality is available today. Moderator - Jim Metzler, Vice President, Ashton Metzler & Associates Jim has a wide background in the IT industry. This includes being a software engineer, an engineering manager for high-speed data services for a major telco, a product manager for network hardware, a network manager at two Fortune 500 companies, and the principal of a consulting organization. In addition, Jim has created software tools for designing customer networks for a major IXC, and directed and performed market research at a major industry analyst firm. Panelist - Steve Garrison, VP of Marketing, Infoblox Panelist - Raj Kanaya, CEO and Co-Founder, Infineta Systems Raj Kanaya brings a long track record of general management and market development success to Infineta Systems. As CEO, Raj is responsible for the overall vision, direction, and revenue attainment for the company. Previously, Raj was VP of product strategy and alliances for the Application Networking Group at Citrix Systems. He joined Citrix though its acquisition of NetScaler where he served as VP of product management for a product line that went from sub-$2 million to $60+ million in revenues over three years. Raj was a GM of a BU at Lucent and led business development at Nexsi Systems. Earlier in his career, he was a Bain & Co. consultant where he advised large companies in technology and LBO funds on turnarounds, new market entries, and acquisitions/divestitures. Raj has an M.B.A. from Stanford University and earned his B.S. in computer science magna cum laude from UCSD. Panelist - Allwyn Sequeira, Vice President, Security and Networking Solutions, VMware Allwyn Sequeira is VP, Security and Networking Solutions at VMware, responsible for strategy and delivery of products and partnership frameworks. He was CTO and SVP of Product Operations at Blue Lane Technologies, which was acquired by VMware in 2008. At Blue Lane, Sequeira was responsible for creating the Virtual Shield product, which is the basis for VMware’s vShield product line. Panelist - Morgan Gerhart, Sr. Director Product Management, NetScaler and Cloud Product Group, Citrix Systems Inc
Panelist - Kunjal Trivedi, Director, Product Management, VCE Kunjal Trivedi is Worldwide Director of Service Provider (SP) Product Management at VCE. Prior to VCE, Kunjal tenured at Cisco for 12+ years architecting, designing and securing some of the world's largest SP and enterprise networks. A widely respected networking and security expert, Kunjal presents network infrastructure and cloud security topics at Cisco's Networkers events as well as at conferences such as ARPICOT. Kunjal has a Bachelor of Engineering degree with honours in electrical and electronics engineering from University of Wales, College of Cardiff, and a Master of Science degree in Artificial Intelligence from Cranfield Institute of Technology, UK. He holds CISSP and CCIE designations in routing and switching as well as security. He was awarded Chartered Engineer status by Institute of Engineering and Technology. He is a published author with a book titled [Read Me First]: Building or Buying VPNs. Kunjal has been awarded Chartered Engineer status by Institute of Engineering and Technology, U.K. Panelist - Amir Ben-Efraim, VP of Cloud Security, Juniper Networks Amir Ben-Efraim is Vice President of Cloud Security at Juniper Networks, responsible for defining strategy and direction for Juniper's efforts to secure the virtualized data-center, private clouds and public clouds. Amir joined Juniper in late 2010 via its acquisition of Altor Networks, which Amir led as founder and CEO. Amir has over 20 years of experience in high-tech management, including marketing, business development and software engineering. Prior to founding Altor Networks, Amir was head of business development at Check Point Software where he led the company’s global BD efforts, including partnerships, OEMs, corporate strategy and M&A considerations. Previously, Amir was co-founder and senior vice president of marketing at Blue Wireless, a vendor of personalization software for telecommunication carriers. Prior to Blue Wireless, Amir led marketing initiatives at Netro Corporation, and simulation projects as lead software engineer at Amdahl Computers. Amir holds an M.B.A. from UCLA, an M.S. in Electrical Engineering from Stanford University and a B.S. in Electrical Engineering from UC Berkeley. | |
| Thursday, May 12 | |
10:15 AM – 11:15 AM Location: Breakers L Over the last few years, many IT organizations have started to focus on application management. However, just as some leading edge IT organizations are beginning to get good at managing service delivery they are now faced with a new challenge. That challenge is to manage service delivery, where a service can be a collection of inter-related applications that support a business process, or it could be a component of an application such as compute or storage. Making the challenge even more difficult is the fact that on an ever-increasing basis, service delivery must be supported over a combination of wired and wireless networks. In this session, Jim Metzler will compare and contrast the approach to application and service management being taken by some of the industry’s leading vendors. Moderator - Jim Metzler, Vice President, Ashton Metzler & Associates Jim has a wide background in the IT industry. This includes being a software engineer, an engineering manager for high-speed data services for a major telco, a product manager for network hardware, a network manager at two Fortune 500 companies, and the principal of a consulting organization. In addition, Jim has created software tools for designing customer networks for a major IXC, and directed and performed market research at a major industry analyst firm. Panelist - Todd DeCapua, VP, Consulting, Shunra Todd DeCapua, VP of Worldwide Consulting for Shunra, is one of the technology industry's most respected thought leaders on Application Performance Engineering and a renowned speaker, author and visionary. Mr. DeCapua's IT & QA background encompasses nearly all industries and over 70 organizations with extensive consulting experience -- before joining Shunra in 2010, he held senior leadership roles both within IT Development and IT Infrastructure at ING DIRECT, the largest internet bank in the United States -- providing him a uniquely authoritative view of the global business impact of the new best-practice models for performance engineering. His expertise includes application development, global project management, partnership strategy, collaborative methods like Agile Scrum, infrastructure architecture, business continuity and disaster recovery. At Shunra is to drive professional services, training/education and partnership programs for nearly 2000 worldwide customers deploying applications in WAN, Web, Mobile and Cloud environments. In 2009 he was invited to sit on the Customer Advisory Board for LoadRunner & Performance Center, Mr. DeCapua was named 2010 HP Software Universe "Best & Brightest" and 2010 Vivit Worldwide Leader of the Year. He is also a certified ScrumMaster, Scrum Practitioner, and Six Sigma Green Belt; and is also accredited with an MBA, Concentration in Finance. Panelist - Albert Mavashev, CTO, Nastel Albert Mavashev is Chief Technology Officer and Vice President of Research and Development for Nastel. As the chief architect of Nastel's suite of products, Albert is instrumental in the creation of some of the most comprehensive and advanced tools for monitoring, managing and optimizing the performance of complex transactions and integrated application processes in SOA environments. Albert is an expert in IT infrastructures and middleware, including IBM's WebSphere family of products, and in implementing service oriented architectures (SOA), helping companies achieve business agility through technology and aligning IT with business processes in the real-time enterprise. Albert is a sought-after speaker and author of numerous articles and white papers. Panelist - Paul Ellis, Marketing Director, Application Performance Management, CA Technologies Paul is a Marketing Director for CA Technology in the Service Assurance Customer Solutions Group with responsibility for CA’s Application Performance Management (APM) and SOA initiatives. He has over 20 years of IT experience spanning a wide range of disciplines including world-wide marketing, product management, strategy and sales-related responsibility at major companies like IBM, Tivoli, Amdahl / Fujitsu Software Group in addition to a number of smaller organizations. His background includes significant experience in infrastructure management software and on-demand applications, in addition to storage and communications hardware platforms. He has written articles and delivered presentations at industry conferences in the Americas, EMEA, and Asia Pacific linking business needs with technology solutions. Panelist - Steve Tack, CTO, Compuware APM Solutions Steve Tack is CTO of Compuware’s APM Solution where he leads the expansion of the company’s APM product portfolio and market presence. Steve has been working in the software and IT services industries for more than 14 years, with experience in sales and marketing, field implementation and product management. At Compuware, Steve has spent considerable time consulting with customers in the field in order to understand their industry, challenges, risks and strategic business needs. His area of expertise includes: application performance and web performance management, SaaS, cloud computing, end-user experience monitoring, cloud performance and mobile applications. | |
Service Delivery Free Programs
All Interop attendees can choose from a full calendar of free programs, Tuesday through Thursday, including the following covering Service Delivery:
Service Delivery Exhibitors
All Interop attendees can meet 350+ exhibitors showcasing the full range of IT innovations including the latest in Service Delivery:
Click on a column header to re-sort the exhibitor list:
A | B | C | E | H | I | L | N | P | Q | R | S | T | X | Z| Company | Booth |
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Avaya![]() Avaya is a global leader in enterprise communications systems. Avaya provides UC, contact centers, data solutions, and services directly and through channel partners to leading businesses and organizations globally. Enterprises of all sizes depend on Avaya for state-of-the-art communications that improve efficiency, collaboration, customer service and competitiveness. Address Website Products/Services Offered
Companies Served
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Reef E Reef F Palm E Commanders Ballroom 1827 |
Bay Pointe TechnologyBay Pointe Technology is a full-service IT solutions provider for SMB and Enterprise businesses. From pre-sales engineering to Managed IT Services, we offer a comprehensive suite of products and services that can be tailored to satisfy the unique requirements of your high-performance IT environment. Address Website Products/Services Offered
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645 |
Blue Coat Systems![]() Blue Coat is a leading provider of Web security and WAN optimization solutions that provide the visibility, acceleration and security that organizations require to optimize, prioritize, and control applications and Web content. The flexibility of Blue Coat solutions allows organizations to align their networks with business requirements. Address Website Products/Services Offered
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Companies Served
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927 |
Brocade Communications Systems, Inc.![]() Brocade® (Nasdaq: BRCD) networking solutions help organizations transition smoothly to a world where applications and information reside anywhere. Innovative Ethernet and storage networking solutions for data center, campus, and service provider networks help reduce complexity and cost while enabling virtualization and cloud computing to increase business agility. (www.brocade.com) Address Website Products/Services Offered
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833 |
CableSolve![]() CableSolve is a world leading mobile IT infrastructure management solution, consolidating information about enterprise IT assets and related connectivity. CableSolve is uniquely configurable and completely mobile ensuring data is always up-to-date. The holistic view of the IT infrastructure CableSolve provides is vital for effective enterprise planning. Address Website Products/Services Offered
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2529 |
Cisco![]() Cisco is the leader in networking that transforms how people connect, communicate, and collaborate. Cisco has led in the innovation of IP-based networking technologies, including routing, switching, security, TelePresence, unified communications, video, and wireless. The company’s responsible business practices help ensure accountability, business sustainability, and environmentally conscious operations and products. Address Website Products/Services Offered
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1127 Reef A |
ExtraHop NetworksExtraHop Networks is a leading provider of Application Performance Management solutions. The ExtraHop Application Delivery Assurance system is the industry’s first completely passive network appliance for application-level visibility with no agents, configuration, or overhead. The ExtraHop system delivers a complete picture of the performance of business-critical applications in real time. Address Website Products/Services Offered
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1475 |
HP![]() At HP we believe technology can create new possibilities for people around the world—from high school students to budding entrepreneurs, government officials, and business executives. Where others see challenges, we see opportunities. We never stop exploring. We can’t wait to show you what we think of next. Address Website Products/Services Offered
Companies Served
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1327 |
INSTAR ITS Ostrava, a.s.INSTAR ITS Ostrava is a private Czech company, which was established in 1991. INSTAR ITS delivers complex energy management information systems based on its own software product ENERGIS and modern information technologies. INSTAR ITS is focused on the industrial companies, power-supply companies and distribution companies. Address Website Products/Services Offered
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1965-A |
iStarUSA Inc.iStarUSA Group has over 20 years of experience in the industrial computers industry. We specialize in OEM/ODM projects and manufacture of industrial power supply, rackmount chassis, enclosed cabinets and racks, data storage, and custom power solutions. Address Website Products/Services Offered
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759 |
Lanner Electronics USA, IncFounded in 1986 and publicly listed (TAIEX 6245) since 2003, Lanner Electronics Inc. is an ISO 9001 certified designer & manufacturer of frontline network security & embedded computing platforms, we offers 5-7 years life-cycle product longevity, 100% customized service at the board and system level,complete hardware & BIOS version control. Address Website Products/Services Offered
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709 |
NapatechNapatech is the leading OEM supplier of 40 GbE, 10 GbE and 1 GbE intelligent real-time network adapters. Napatech network adapters provide real-time packet capture and transmission with full line-rate throughput and zero packet loss no matter the packet size. Intelligent features enable application acceleration and offload. Address Website Products/Services Offered
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739 |
NetScout Systems, Inc.![]() NetScout Systems, Inc. is the market leader in Unified Service Delivery Management enabling comprehensive end-to-end network and application assurance. IT staff at more than 20,000 of the largest enterprises, government agencies, and service providers use NetScout nGenius® and Sniffer® solutions to predict, preempt, and resolve service delivery problems. Address Website Products/Services Offered
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1250 |
Parallels![]() Parallels enables CSPs to rapidly become profitable providers of Cloud services. With Cloud services delivery automation that includes virtualization management, orchestration, billing, & self-service, CSPs can easily control & benefit from Cloud services. Founded in 1999, Parallels has more than 800 employees in North America, Europe, & Asia. Address Website Products/Services Offered
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Palm G |
Partnerpedia![]() Partnerpedia is a provider of private label marketplace and enterprise app store solutions. Leveraging the power of social commerce and partner communities, Partnerpedia helps enterprise companies monetize vendor partner strategies through partner enablement, collaboration and go-to-market solutions. Address Website Products/Services Offered
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1008 |
QLogic![]() QLogic, a NASDAQ Global Select company and part of the S&P 500, is a global leader and technology innovator in high performance networking, including adapters, switches and ASICs. Leading OEMs and channel partners worldwide rely on QLogic products for their data, storage and server networking solutions. www.qlogic.com. Address Website Products/Services Offered
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2243 |
Radware, Inc.![]() Radware, a global leader in integrated application delivery solutions, assures full availability, maximum performance, and complete security of business-critical applications for nearly 10,000 enterprises and carriers worldwide. With APSolute®, Radware’s award-winning products, companies drive business productivity, improve profitability, and reduce operating costs, making network “business-smart”. Address Website Products/Services Offered
Companies Served
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2560 |
Safari Books Online![]() Safari Books Online is an on-demand digital library that provides one integrated source for over 12,000 expert reference and learning materials from leading publishers. The site includes exclusive access to the collections of O’Reilly Media, Addison-Wesley, Prentice Hall, Cisco Press, Microsoft Press, and many more. Address Website Products/Services Offered
Companies Served
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536 |
SmithMicro Software, Inc.Smith Micro Software, Inc. (NASDAQ: SMSI) develops mobile applications and solutions for the communications industry. Our products and services spans Connectivity Management, Communications and Content Management solutions. Solutions include client and server software applications to help its customers manage their software investments. More information can be found on smithmicro.com. Address Website Products/Services Offered
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2552 |
Splice Communications, Inc.![]() Splice Communications is a leading network services provider designing the best possible solutions to simplify and streamline business communication needs. Our expertise, superior customer service and vendor agnostic approach to all major carriers enable our customers to focus on their core business and lower their total cost of ownership. Address Website Products/Services Offered
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2167 |
Tom Sawyer SoftwareTom Sawyer Software is the premier provider of flexible software for building sophisticated data visualization and analysis applications. Leading enterprise and government organizations use these applications to visually query and analyze their disparate, complex sets of data to gain timely, actionable insight for better decision making. Address Website Products/Services Offered
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2539 |
XCEND GROUPXCEND Group sells and implements management & security solutions that transform how IT manages IT. With a powerful portfolio of Symantec solutions and our own MetriX-branded service management & IT analytics software, we help clients automate their processes and gain real-time visibility into every aspect of IT operations. Address Website Products/Services Offered
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1376 |
Zenith Infotech![]() Zenith Infotech is paving the way for IT service providers to capitalize on cloud computing. SmartStyle is a turnkey solution delivering the power of virtualization with cloud-based storage and business continuity. SmartStyle-the perfect migration path to the cloud starting with business continuity; evolving into a complete IT environment. Address Website Products/Services Offered
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